Mervue Laboratories proudly launched its new Mervue Pet supplement range in the U.S. at SuperZoo 2025, the largest pet industry trade show in North America. Held in Las Vegas from 13th – 15th August 2025, the event welcomed over 20,000 attendees, including top retailers, distributors, and veterinary professionals from across the country.
This landmark event marked Mervue’s introduction into the U.S. companion animal market. Visitors to the Mervue booth were introduced to eight core products from the new pet range, all formulated by our in-house team of veterinarians and pet nutritionists. Manufactured in Cork, Ireland, each product is designed to address key health needs through multi-action formulations and delivered in an innovative single-dose sachet format.
The feedback from SuperZoo attendees was overwhelmingly positive. The Mervue Pet range was praised for its scientific credibility, clarity of product positioning, and ease of use for both pet owners and veterinary professionals. Our unique combination of European quality, proven formulation expertise, and practical delivery systems generated strong interest among potential partners.
Participation at SuperZoo has opened important conversations and new opportunities for distribution, partnerships, and long-term brand presence in the U.S. pet health market. We look forward to building on this momentum in the months ahead and working with new partners to bring better pet health solutions to American pets and their owners.
